How Veera Grew its Stablecoin Neobank with a White-Label Loyalty Program on Snag
Nick Handy
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Business Development Manager
Jun 3, 2026
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2 min read
Veera is a neobank built around stablecoins, giving users a place to hold digital dollars and spend them through cards. To grow their user base and community, Veera needed a way to reward the actions that mattered, signups, wallet downloads, and social engagement, without building loyalty infrastructure in-house. They ran that program on Snag.
The Challenge
As a consumer-facing stablecoin neobank, Veera’s growth depended on getting users onto the platform and keeping them engaged. They needed to:
Drive wallet downloads and signups for a new neobank product
Convert social and community interest into measurable action
Launch quickly, on their own brand, without diverting engineering
What They Built
Snag powered a white-label loyalty program on Veera’s own branded subdomain. Using the Loyalty Engine, Veera rewarded users for the actions that drove growth: downloading the wallet, signing up, and engaging across their social channels. Because the program was white-label and hosted by Snag, Veera launched it fast and ran it themselves, without building loyalty infrastructure or pulling engineers off their core neobank product. The same platform is built to reward onchain stablecoin activity directly, giving a stablecoin neobank room to extend rewards from social and signup actions into the onchain behaviors at the center of their product.
The Impact
More than 637,000 accounts connected and onboarded to Veera’s white-label loyalty program, giving the neobank a large, engaged base of users from the actions the program rewarded. That traction helped build the momentum behind Veera’s $10 million raise to expand the platform.
Why Snag
For a stablecoin neobank focused on shipping a consumer product, building and running a rewards program in-house is a distraction. Snag gave Veera a white-label program they could launch quickly and control fully, with the infrastructure to reward not just signups and social actions but the onchain stablecoin activity that defines the product as they scale.
Building a stablecoin neobank and want to reward the behaviors that drive growth? Talk to us at info@snagsolutions.io.
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